Visa Commercial Prepaid cards
Visa Commercial Prepaid cards
Incentives
Incentives
Visa Incentive cards make it easier than ever for businesses to reward, motivate, and recognize – while giving recipients the power of choice.
Visa Incentive cards can be used as a thank you for a job well done, to motivate employees to exceed sales quotas, or as a special giveaway to retain your best customers.
Innovative, quick and convenient; Visa Incentive cards are a cost-efficient solution for rebate programs, consumer promotions, employee rewards and trade incentives.
Why choose Visa Incentive cards?
Visa Incentive cards are more cost-effective, convenient, and flexible than traditional incentives like cash, cheques, travel, and merchandise.1 Plus, recipients enjoy the power to select the reward they want, when they want it.
They're also welcome everywhere Visa cards are accepted, and they eliminate the inconvenience of having to cash a cheque or complete additional steps in the fulfillment process.
Benefits of the Visa Incentive card include:
- Reduced costs and increased efficiency
- Flexibility to create multiple custom programs designed to drive specific behaviors
- Enhanced brand loyalty
- Ability to distribute cards on the spot
Use Visa Incentive cards for:
- Rebates to thank loyal customers
- Consumer promotions for special events, giveaways or awards
- Employee rewards to recognize accomplishments, help improve performance, foster teamwork or give a gift
- Trade incentives to motivate dealers, distributors, brokers, and other third parties to sell your products and services.
Make it your own
Visa Incentive cards can be co-branded with the names and logos of up to two affinity partners and customized with your own marketing message.
Benefits
Benefits
Rebate Programs
Visa Incentive cards can help you develop an attractive, easy-to-administer card-based rebate program that increases sales while reducing costs and building awareness of your business.
They are a cost-effective alternative to time-consuming, paper-based rebate cheques and they can improve program efficiency and distribution. Visa Incentive cards can:
- Motivate purchases and drives sales
- Streamline distribution of rebates and lowers related costs
- Offer choice and value to customers
- Provide an opportunity to promote a custom marketing message
- Build brand awareness with each card usage
Consumer Promotions
Visa Incentive cards are an effective, easy-to-administer promotional solution for driving customer excitement and appreciation, while creating results for your business.
You can offer a number of promotional programs-from automobile test drives to new product trials-designed to influence customer behavior. Plus, they're flexible and faster to execute than traditional promotional rewards.
Common uses include:
- Automobile test drives
- New product trials
- Contest-based incentives
- Subscription-based incentives (such as cable television or mobile phone subscriptions)
- Customer goodwill and appreciation programs
- Tradeshow traffic builders
Employee Rewards
Visa Incentive cards can help your business foster employee loyalty and increase employee motivation and satisfaction. They're a flexible, scalable solution for diverse types of employee reward programs, from milestone rewards to sales performance recognition. Common uses include:
- Holiday or other special occasion gifts
- Sales awards
- Bonuses
- Service awards for recognizing employee tenure
- Performance recognition
- Employee referrals
- Sales referrals
- Commissions
Trade Incentives
Visa Incentive cards can be an effective tool for motivating dealers, distributors, brokers, and sales professionals. Common program uses include awards for sales of specific products or hitting volume milestones. Visa Incentive cards can be used to:
- Increase overall sales/purchase volume
- Push a particular product or line
- Encourage new product training
- Launch new products
Case Study
Leading Worldwide Automotive Manufacturer Drives Performance and Efficiency
The Visa Incentive card was instrumental in helping a leading worldwide automotive manufacturer build its brand, while reducing costs and improving administrative efficiency. Not only did over 98% of its salespeople express a preference for the Visa Incentive card, the company also realized these impressive results:
- Replaced more than 100,000 cheques annually
- Saved more than 4,700 hours of processing cheques
- Reduced incentive program costs by more than 30%
- Reduced payment delivery time by more than 2 weeks
- Increased performance in multi-line dealers by 10-20%
Source: visa.com
How do customers and employees benefit from a Visa Incentive card?
Recipients of a Visa Incentive card will enjoy the freedom to reward themselves with what they want, when they want, wherever Visa cards are accepted.
They receive convenient and immediate access to funds and get protection through Visa’s Zero Liability2 policy, so their card is more secure than cash or cheques.
- Rebate Card Survey Summary, Visa Research Services, April 2007
- Visa's Zero Liability policy covers cards issued in Canada and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details
- 1 Rebate Card Survey Summary, Visa Research Services, April 2007
- 2 Visa's Zero Liability policy covers cards issued in Canada and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details
Frequent Asked Questions
Frequent Asked Questions
What is the Visa Incentive card?
The Visa Incentive card is a prepaid card that can be used at millions of locations where Visa cards are accepted. It offers an innovative way to reward employees, partners, and distributors, and recognize loyal customers.
Because it is a prepaid card, spending is limited to the amount of money placed on the card. Each time the card is used, the purchase amount is automatically deducted from the card balance.
Are Visa Incentive cards different from Visa Gift cards?
Yes. Visa Incentive cards are always funded by a business entity, while Visa Gift cards may be purchased by a consumer. However, some small businesses may use Visa Gift cards to offer incentives to employees. Visa Gift cards are not reloadable, but Visa Incentive cards can be.
Can the same card be used for any program, such as a consumer promotion and an employee incentive program?
Yes. Although your business may need to tailor certain aspects of the program, such as cardholder terms and conditions that address specific legal or operational requirements, the same card can be used to support multiple incentive programs.
How can my business benefit from the Visa Incentive card?
Visa Incentive Cards offer your company an efficient, economical and easy-to-administer alternative to traditional incentive programs.
How do customers and employees benefit from the Visa Incentive card?
Recipients of a Visa Incentive card have the freedom to reward themselves with whatever they want - at millions of locations worldwide where Visa cards are accepted. Recipients have the added benefit of avoiding the inconvenience of having to cash a cheque or complete additional steps in a traditional incentive fulfillment process. Unlike cash or cheques, the Visa Incentive card is protected by Visa’s Zero Liability* program.
Is it possible to put my company's name and logo on the face of the Visa Incentive card?
Customization is available for businesses wishing to offer an incentive program. Customized Incentive cards can help you increase employee satisfaction, influence consumer behavior, motivate partners and sales teams, and drive sales while building your brand loyalty. Check with the card provider to determine the available card design options.
Is it necessary to provide my bank with a name for each Visa Incentive card recipient?
Both personalized and non-personalized cards are available. Please check with the card provider to determine which option is right for your business.
What are the benefits of personalized and non-personalized cards?
Personalized cards allow the recipient's name and a custom message to be embossed on the face of the card. Non-personalized cards have no embossed message or name. The cardholder benefits are the same whether the cards are personalized or not.
What happens if the Visa Incentive card is lost or stolen?
Visa Incentive cards are covered by Visa’s Zero Liability policy, which protects the cardholder from fraudulent use of a lost or stolen card. Lost or stolen cards can be replaced. When the cardholder realizes the card has been lost or stolen, the card provider should be notified immediately.
Can the cardholder overspend the available balance on their Visa Incentive card?
Visa Incentive cards can be used in place of traditional cheque rebates and offer an effective and innovative way to increase the impact of a promotional reward. Use them to help enhance your business image and build loyalty, while reducing costs associated with distribution.
How can Visa Incentive cards be used for consumer promotions?
Visa Incentive cards offer an exciting approach to promoting your brand and marketing message. They are a cost-effective alternative to traditional promotional incentives and an innovative way to increase the impact of a promotional reward. Use them to help enhance your image and build loyalty, while reducing costs associated with distribution. Visa Incentive cards can be used for such promotions as car test drives and loyalty programs.
How can Visa Incentive cards be used for employee rewards?
Visa Incentive cards can be used for recognizing and rewarding employee performance and service, individual or team milestones for months without injury or accident, reduced days for illness or injury, and for following or documenting safety procedures. In addition, the card can be used to pay out bonuses and recognize sales performance or sales training completion.
How can Visa Incentive cards be used for trade incentives?
Visa Incentive cards can help expand distributor relationships and drive sales by providing an economical, flexible, and easy-to-administer alternative to traditional incentive programs. Visa Incentive cards help create new revenue streams and generate incremental revenue from existing business.
Visa Incentive cards can be used in place of traditional incentives to motivate distributors or channel partners to sell new and existing products and services for your company.
How do I implement a program using Visa Incentive cards?
Contact a participating card provider to learn about their specific offerings, including custom programs.
Where can I get a Visa Commercial Prepaid card?
Visa Commercial Prepaid cards are available through:
DCR Strategies
Interested in prepaid solutions? We've got you covered.
Interested in prepaid solutions? We've got you covered.
Prepaid for government
Prepaid for government
- Reduces taxpayer expense to print and mail costly paper cheques
- Saves time by making payment administration and compliance more efficient
- Cuts down the potential for fraud
- Controls use through merchant acceptance restrictions, if needed
- Delivers funds during disasters, emergencies and when mail is disrupted or mail boxes are gone
- Provides recipients with a safer, faster and easier way to access their needed funds by paying bills, making purchases and accessing cash.
- Gives the unbanked and under-banked community more financial services and options
- Helps cardholders learn about money management through Visa’s free financial literacy program
- Offers cardholder discounts to use at popular, everyday merchants as permitted